Invention of the Year

Knitting News - I'm naming this product - Invention of the Year. Thanks to Staci for breaking the news. Here's the concept, from the website:

A new concept in sock knitting? Yes!

There are no skeins, no balls, no tangles--and it's portable. You simply unravel as you knit. DO NOT WIND THE FLAT INTO A BALL, knit as it is presented into the sock of your choice. It's creative, it's fun and it's easy.Because each flat is hand-painted, no other pair will match the flats; these are "art socks", one-of-a-kind. The unique color pattern develops as the flat is knit. It is literally a color transformation at the needle tip. Depending the pattern selected, the colors may
yield diagonal colors, slight striping, or even bold color.Uniquely, the colors in the blank will not disclose the final result of the sock; it only indicates the colors that will be found within the sock. Your needles drip color as you, the artist, create socks that are solely(no pun intended) your own.