This is from their site:
Our revolutionary heel technology makes it possible for a shoe to adjust from a high-heeled position of 3¼" down to a 1½" low-heeled, walking-friendly shoe. Our heel contains mechanisms that hold it into place for both the high heel and low heel positions and a stainless steel rod, which runs through the entire length of the heel. The portion of our heel that is stowed underneath the arch region of the shoe, when in the low heel position, is actually made out of aluminum. Additionally, every heel is coated with 6 coats of paint, resulting in a beautiful high-gloss finish. While essentially every other brand of high heel shoe attaches its heel to the shoe with nails, or nails and glue, we attach every heel with four screws.And here's one example of a style:
So, what took them so long?
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